Casino Marketing – Perception or Reality Casino Marketing – Perception or Reality MORE BRIGHT IDEAS Player Loss – Unit Normal Linear Loss Integral Player Loss – Baccarat (Player/ Bank 50% Equivalent) Player Loss – How large a value? Player Loss – What is the cost of rebating? Promotional Chips – Conclusion Promotional Chips – Match Play Tokens (with exchange) False Drop and Hold – Hold False Drop and Hold – Conclusion False Drop and Hold – What is Drop? Table Spreads – Optimising Profits Table Spreads – Conclusion Table Spreads – Variable Volume Rostering Cash Back – Conclusion Cash Back – Cash Back Example Gaming Machines – Conclusion Gaming Machines – Denomination and Placement Gaming Machines – Price Sensitivity Gaming Machines – Utility of Games Card Counting in Australia – Experiment Conclusion Card Counting in Australia – Blackjack Simulation- Experiment- December 1990 Previous8910NextLoad More Posts admin2018-06-03T11:26:05+00:00