HOME DIGITAL BOOKS ANALYSERS BRIGHT IDEAS ARTICLES SNIPPETS LINKS STOCKS ABOUT
 
SEARCH SITE
SUBSCRIBE
 


  ARTICLES
Chinese and their Gambling Movies
by Desmond Lam

Chinese and their Gambling Movies
by Desmond Lam

I decided to write this article after some of my friends approached me wanting to learn more about Chinese gambling habits and culture. Often, the first thing that I would do is to direct them to watch a bunch of Chinese gambling movies. Like many Chinese that I know, I was born a movie buff. I remember when I was young, my family would gather before our television set every evening for the latest Chinese TV drama series and/or movies. ‘Let’s have rice with TV’ was what my mother often said back in those days. These programs mostly come from Hong Kong, which has a thriving movie industry that started many years back.

There is so much to learn from Chinese gambling movies. These movies in many ways reflect Chinese culture: the way we learn, what we believe (to a certain extent), our way of lives, and more importantly, how we see gambling. It also creates a ripple of influence on Chinese audience and affects the way we see ourselves.

It is perhaps a great way to use these movies as educational and entertainment material to introduce new casino staff to Chinese gambling culture, which is often a part of the Chinese way of life. They can further be used as a basis for brainstorming new product and marketing ideas/themes that target Chinese gamblers. In addition, a thorough investigation of these movies may also provide some insights into the impact of gambling (positive and negative) on Chinese society.

Perhaps the most well known of all Chinese gambling movies are the God of Gamblers (1989) starring Chow Yun Fat and All for the Winner (1990) starring Stephen Chow. These movies caused a craze during their time and created a fad of Chinese gambling-theme movies that followed after their screening. A good TV drama series to watch will be The Shell Game (1980). Below is a list of Chinese gambling movies:

Below are the Hong Kong box office results for some of these movies. God of Gamblers and All for the Winner were top box office hits for the year that they were screened. Even till now, they are well-liked by audiences throughout Asia.

To conclude, I would strongly encourage all those who know little about Chinese culture to watch some of these movies before embarking on your adventure to Macau. This will add fun and increase your appreciation of Chinese ways of gambling and understanding of how these ways intertwine with our lives, likes and dislikes.


Reference/Source
YesAsia.com (www.yesasian.com)
Play-Asia.com (www.play-asia.com)
Cinemasie.com (www.cinemasie.com)
Hong Kong Movie Data Base (http://hkmdb.com)

Date Posted: 13-Sep-2006

Desmond Lam is an Assistant Professor of Marketing at the University of Macau. He can be contacted at DesmondL@umac.mo.

 
 
Click here to login to Subscribers area Make urbino.net my homepage Add urbino.net to my favourites Check your Hotmail Search Google

  MORE ARTICLES


Savvy Casino Managers Are On to Something:
It’s Not A Myth: Size and Length Are Critical
Do You Hear the Flushing? Money Down the Drain
Is Your Casino’s Valet Service Driving Guests Away?
Casino Train the Trainer Program Has Unexpected Benefit – It’s Life Changing
Are Gamblers Really That Bad?
Here’s A Great Idea for Better Casino Customer
Casino Mystery Shoppers and Gaming
Lunar Poker Hits the USA
Casino Competition Will Become More Complex
Understanding or Confusion with Online Poker and Gaming
Casino Marketing Will Be Disrupted By Facebook Graph Search for 5 Important Reasons
Comment Cards Are the Dinosaurs of Casino Customer Feedback
Competition, Competition, Competition Will Be
Simple Things Make A Huge Difference
Are You in Casino Customer Service Training Hell?
Create Fun Unique Casino Special Events
Critical Success Factors For Asian Casino Developments
Secrets to Catching Big Fish
The World Has Changed and Casinos Need the Competitive Advantage of Real-Time Customer Feedback
Marketing Challenges for the Global casino Industry in the Year of the Dragon and Beyond
Casino Marketing in Good Times versus Bad Times
S.M.A.R.T Service Standards Help Casinos Create Outstanding Gaming Experience
Coupons, Groupons, and Daily Deals
A Global Communication Challenge
Money Talks – Techniques for Improving Guest Service
How to Grow Gaming Revenue in an Economic Downturn
White Tigers, White Lions and Casinos
Catch the Casino Ripple With Stellar Guest Service
Team Selling – Team Hosting in the Casino Industry
Casino Marketing Misses the Mark
ICATS = “An Incredibly Successful Casino Promotion”
Crank Up Service to Help Casino Guests Take A Break
Casino Credit without Risk
Little Bets Can Pay Off In Big Way

show more
 
 
HOME | DIGITAL BOOKS | ANALYSERS | BRIGHT IDEAS | ARTICLES | SNIPPETS | LINKS | STOCKS | ABOUT
SUBSCRIPTIONS

© Urbino.net 2017. All rights reserved.
Site by ojo online